Thursday, August 26, 2010

Ferret What Now!?

There are a thousand million different ways to make your website mockable. The very least you can do is make sure that your domain name isn't one of them. Remember that URLs are case insensitive. Also remember that while parsing words with no spaces, people mentally insert spaces between easily recognized words first. Try it yourself. Here are two examples.

  • kidsexchange
  • ferrethandjobs

If you're snickering right now, the very nice people at Kids Exchange and Ferreth & Jobs may take issue. I humbly request that you add the following Rule Zero to your website deployment checklist.

Print your domain name in all lowercase using a console font. Show it to five random people. (When using surnames as domain names, these people should not be relatives.) If three laugh, consider changing it.

No comments:

Post a Comment